All Products (355)

* Professional products. Requires special training! Alignment for blonde and streaked hair. Plasthair Bixyorellan Passion Fruit Homna Tokyo Reconstructive Mask performs high performance in the alignment of the hair fiber due to the potential of the acidic assets of Passion Fruit, in addition to being rich in vitamin A, C and complex B, which restore shine and softness. Passion fruit stands out due to its acidity index, which acts transformingly on the hair fiber and in synergy with the exclusive formula, especially on resistant blonde and streaked hair. ACTIVE: Passion fruit oil, honey extract, hydrolyzed keratin INDICATION FOR USE: Curly hair (3C), Curly hair (4A and 4B) blonde and locks. DIRECTIONS FOR USE: 1. After washing and rinsing the hair with PlastHair Bixyorellan Preparatory Shampoo, dry it 100% with a hairdryer. 2. Apply the PlastHair Bixyorellan Passion Fruit Reconstructive Mask lock by lock to the entire length of the hair, 1 cm away from the roots, aligning them with a comb. Let it act for 20 minutes. 3. After pausing, dry the hair 100% using a hairdryer. 4. Then flat iron thin strands according to the temperature table. 5. Let it cool and rinse well with warm water until the product is completely removed and finish as desired.

* Professional products. Requires special training! Preparatory Shampoo Plasthair Bixyorellan Prepare Homna Tokyo is the first and fundamental step for the preparation of the wires. Acts directly on the cuticle of the hair fiber, removing all impurities and “opening” the scales, facilitating the absorption of actives. It has this action due to its alkaline pH, which together with the blend of high quality and performance actives, preserve the hair fiber without causing damage to the cortex.

   * Professional products. Requires special training! Coffee Premium Keratin Homna Tokyo Intensive Reconstruction Mask promotes the intensive reconstruction and alignment of the hair fiber. The actives are absorbed by the thread, promoting emollience due to the cationic polymers. Repairs the external part with a flexible protective film, which promotes resistance, high performance in alignment and intense shine, due to the affinity of Keratin, Glycolic Coffee Extract and the acidity of the emulsion. DIRECTIONS FOR USE: 1. After washing the hair with the Coffee Premium Keratin Anti-Residue Shampoo, dry it 100% and divide it into 4 parts. 2. Apply the Coffee Premium Keratin Intensive Reconstructive Mask strand by strand 1 cm away from the root, aligning the strands with a comb. Let it act for 20 minutes. 3. After the pause time, dry the hair 100% using a hairdryer. 4. Then flat iron thin strands, according to the temperature table. 5. Let it cool and rinse well with lukewarm water until the product is completely removed. 6. Thoroughly remove excess water with a towel and apply the Ultra Shine Coffee Premium Keratin Mask over the entire length of the hair, wrapping it in gloves. 7. Let it act for 5 to 10 minutes, rinse and finish as desired. TIPS FOR THE HAIRDRESSER: Shake the product well so that the assets are homogeneous; - After the 20 or 40 minute break (depending on the product), remove as much excess product as possible with an extra-fine comb; - Always indicate the appropriate Honma Tokyo maintenance for each hair type and condition; - Honma Tokyo products have natural extracts, so there may be color variation in the base in each batch, as each product is unique; - Always flat iron very thin strands, as this allows for a more natural straightening and hair with perfect balance; - The step-by-step instructions for Honma Tokyo products were developed through research and tests carried out in our laboratory, so follow them correctly.

Brae stages BlondingBlonding Mask 200g - Mask that deeply hydrates and neutralizes yellow tones in blonde hair, strong, soft hair and leaving the blonde even brighter. Blonding Shampoo 250ml - Shampoo that neutralizes yellow tones, cleans without drying, enhancing the color of blonde hair for a vibrant and illuminated look. Blonding Conditioner 250ml -  Conditioner that hydrates and neutralizes yellowish reflections in blonde hair, enhancing the color of light hair for a more hydrated and vibrant blonde for longer.

Gloss Hydra Multi-Functional Leave-In delivers up to 4× more shine, intense hydration, and essential heat protection. Enriched with Tsubaki Oil and BT Bio Shine, its formula smooths the hair cuticles, forms a protective barrier, and provides anti-frizz action and silky softness without weighing the hair down.

Gloss Hydra Hair Mask delivers a high-performance treatment for intensely hydrated, brilliantly shiny hair. Enriched with Tsubaki Oil and BT Bio Shine, it smooths the hair cuticles, leaving hair soft, silky, and radiant with up to 4× more shine—without weighing it down.

Introducing Coconut Liss™, the ultimate Hair Straightening and Hydration Solution designed for professional hairstylists seeking perfect straightening results with intense hydration and hair smoothing benefits. The innovative Hydro Coconut Technology combines nourishing Coconut Oil, revitalizing Grape Seed Oil, strengthening Coton Seed Oil, and rejuvenating Hydrolyzed Silk. Coconut Liss offers transformative results, delivering smooth and straight hair with enhanced hydration and manageability, providing intense moisturization, and restoring dry and damaged hair to its optimal health. Experience the benefits of Coconut Liss: perfect hair straightening, long-lasting hydration, and a luxurious silky-smooth look. The nourishing properties of Coconut Oil replenish moisture, while Grape Seed Oil helps strengthen and protect the hair strands. Coton Seed Oil adds softness and shine, while Hydrolyzed Silk contributes to the overall smoothness and silkiness of the hair. Say goodbye to frizz, unruly curls, and dullness and hello to perfect, hydrated hair. Coconut Liss unlocks the potential for remarkable hair transformations, leaving hair silky, smooth, and incredibly radiant. Elevate your salon experience with Coconut Liss, the preferred choice for hairstylists seeking flawless straightening, intense hydration, and luxurious hair smoothing results.

Inoar Speed Liss Mousse contains new technology based on an emollient and smoothing blend that deeply treats the hair, leaving it aligned and frizz-free, promoting shine and softness. With thermal protection, Speed Liss Mousse aligns the hair, smoothing it slightly and giving it shine and manageability. It also strengthens, stimulates collagen production and reconstructs damaged hair.Direction: Apply the product to clean, dry hair and leave it on for 30 to 40 minutes. Then rinse, dry and brush. The use of a flat iron can prolong the result, and you can finish as you wish.

The Absolut  Daymoist Mask is a professional grade deep conditioning hair mask with beet extract and exclusive Daymoist CLR™ for damaged or chemically treated hair. Its incredible formula promotes intense conditioning and shine, restores hair malleability, protects it from the heat, and prevents color fading. Great for damaged, dry, and chemically treated hair. VEGAN PRODUCT. Never tested in animals. INGREDIENTS:Vegan product. Beet extract, botanical extracts, guar, citric acid, citronellol, panthenol HOW TO USE:Use a small dose daily as a conditioner or once a week as a treatment. Leave it on for five minutes and rinse. Style as desired.

Blonde hair reflects the health of the hair fiber. Therefore, Inoar developed the Absolut Speed Blond line especially for the daily care of bleached blonde or highlighted hair. Absolut Speed Blond Shampoo is designed for blonde silver, and gray color hair, whether natural or enhanced. It acts progressively in toning the hair to neutralize yellow tones and keep blondes bright. Argan Oil and a balanced pH protect hair color and nourish. Absolut Speed Blond hair conditioner is perfect for blonde, silver, and gray color hair, whether natural or enhanced. This ultra-violet, yellow and brass toning conditioner leaves blondes bright and shiny with cool-toned results. Made to leave their colored-hair and highlights looking fresh. It gives blonde hair a bright blonde finish. 100% vegan product. Not tested on animals. INGREDIENTS:Argan oil, cornflower extract (centaurea cyanus), Azuleen extract (derived from chamomile) HOW TO USE:Wash the hair with Absolut Speed Blond Shampoo. Leave on for up to 3 minutes for maximum toning results. Rinse well. Apply Conditioner evenly from roots to ends. Rinse and style as desired.

Robson Peluquero Master Oxidants are designed to act quickly and offer greater security in bleaching processes. They prevent dryness in the hair. The presentation of Robson Peluquero oxidants is 900ml, guaranteeing to be a highly profitable and very durable product. This line of products are created with a special technology that allows the benefits of the product to be preserved from beginning to end.

* Professional products. Requires special training! Transform frizzy, unruly hair into sleek, brilliantly smooth locks with the Honma Tokyo Coffee Green Protein Complex—a revolutionary single-step nanoplastia smoothing care that delivers 100% frizz elimination and long-lasting discipline for up to 6 months with proper application and aftercare, completely formaldehyde-free. This 150ml salon trial size is perfect for testing the product or individual client applications. What Is It? The Honma Tokyo Coffee Green Protein Complex 150ml is an advanced professional nanoplastia smoothing care developed with the innovative Amino LCC Formula and glycolic acid from green coffee extract. This single-step discipline system delivers powerful smoothing results without formaldehyde—strengthening, disciplining, and nourishing hair from within. Achieves 100% straightening capacity even on resistant Afro-textured hair, with results lasting up to 6 months. This compact 100ml size is ideal for trial applications, new clients, or salons wanting to test the product before investing in the professional 1L size. Professional Use: Designed for salon application or experienced users. No pre-wash required—works directly on dry hair. Features HSS (Honma Straightening System) technology and purple pigment (Acid Violet 43) to neutralize brassy tones in blonde hair. Formula & Key Ingredients Cysteamine HCL: Primary smoothing agent that restructures hair bonds without formaldehyde Coffea Arabica Seed Extract: Green coffee antioxidant for strengthening, shine, and anti-aging Panthenol (Vitamin B5): Deep hydration for improved elasticity and moisture balance Shea Butter: Nourishing emollient for moisture retention and softness Acid Violet 43: Purple pigment that neutralizes yellow/brassy tones Honey Extract: Natural humectant for moisture binding and shine Problem & Solution: Find Your Hair Challenge For Frizzy, Unmanageable Hair If daily styling battles with frizz and humidity leave your hair uncontrollable, the Honma Tokyo Coffee Green Protein Complex delivers professional discipline that lasts: Eliminates 100% of frizz for up to 6 months with proper application and aftercare Creates a protective barrier against humidity and environmental damage Reduces daily styling time by up to 50%—wake up with smooth, style-ready hair Delivers intense shine, softness, and brilliant light reflection For Curly & Afro-Textured Hair (Types 3C, 4A, 4B, 4C) Resistant curls and coils that don't respond to traditional keratin smoothing care finally meet their match with Honma Tokyo's advanced nanoplastia technology: Achieves 100% straightening on all curl patterns—even the most resistant Afro-textured hair Disciplines without damage, breakage, or compromising hair integrity Strengthens and nourishes hair structure from within Reduces porosity and brittleness for stronger, healthier hair For Pregnant Women & Sensitive Clients Finding a professional smoothing care that's safe during pregnancy is challenging. The Coffee Green Protein Complex is one of the few smoothing systems officially approved for expectant mothers: Formaldehyde-free and formalin-free—verified safe, non-toxic formulation Approved for pregnant women and nursing mothers Suitable for children aged 11+ under professional supervision Pleasant scent during application—no harsh chemical odors For Blonde & Colored Hair Light-colored hair requires special care during smoothing applications. The Coffee Green Protein Complex is specifically formulated with blonde hair in mind: Purple pigment (Acid Violet 43) neutralizes yellow and brassy tones Compatible with dyed and colored or bleached hair Gentle enough for fine or bleached hair with appropriate temperature settings How to Use Important: Always perform a strand test before full application. Choose one method based on hair type and desired intensity. The 150ml size is sufficient for 1-2 full applications on short to medium-length hair. Method A: Standard Manufacturer Protocol Prepare: Work on dry, unwashed hair. Divide into 4 equal sections. Only wash if heavy product buildup is present. Apply: Apply Coffee Green Protein Complex strand by strand, 1 cm from roots. Distribute with fine-tooth comb. Process: Leave for 30-55 minutes depending on hair type. Use plastic cap. Never exceed 55 minutes. Rinse: Rinse thoroughly until product is 100% removed (7-10 min). NO SHAMPOO. Dry: Blow-dry 100% until strands are completely polished. Seal: Flat iron thin sections (max 1 cm) at appropriate temperature, 7-15 passes per strand. Finish: Allow to cool. Optional: Apply Honma Tokyo mask for 10-15 min, rinse out. Method B: Expert Salon Protocol (Enhanced Results) This advanced technique leaves product residue on hair for deeper infusion and enhanced smoothness. Recommended for resistant, thick, or Afro-textured hair. Prepare: Work on dry, unwashed hair. Divide into 4 equal sections. Apply: Apply Coffee Green Protein Complex generously strand by strand, 1 cm from roots. Ensure complete saturation. Process: Leave 40-55 minutes for normal hair, up to 90 minutes for highly resistant hair. Use plastic cap. Partial Rinse (50%): Rinse hair only partially—remove approximately 50% of product, leaving residue on the hair shaft. Do NOT rinse completely. NO SHAMPOO. Dry: Blow-dry hair 100% with remaining product still on strands. Use brushing technique until fully dry and polished. Seal: Flat iron thin sections (max 1 cm) at appropriate temperature, 10-15 passes. The remaining product seals deeper into the cortex during thermal activation. Finish: Allow to cool completely. Optional: Light rinse or apply finishing serum. Temperature Guide: Fine/bleached: 160-180°C | Normal: 180-200°C | Thick/resistant: 210-230°C Results Duration: Up to 6 months with proper aftercare. Reapplication every 60-90 days on regrowth only.

Braé Stages by Bruna Tavares Repair Butter Banana Conditioning Hair Oil provides restoration, hydration, and heat protection.

BRAÉ Stages by Bruna Tavares Repair Butter Banana Conditioning Mask features a formula enriched with ingredients that help restore and care for the hair. Infused with nourishing active ingredients such as Banana Extract, Panthenol, and Biotin, it helps hydrate and repair the hair fiber while restoring softness, shine, and vitality. Its conditioning formula improves detangling and manageability, providing a practical treatment that leaves the hair looking healthier, smoother, and silkier.

Discover the Perfect Muse Body Splash Deodorant Cologne, a fragrance designed to inspire every moment. This sophisticated and feminine creation blends elegant floral notes with a warm, captivating base. From its fresh and radiant opening to its ambery, subtly woody finish, this fragrance evokes confidence, charm, and authenticity. Perfect for women who are their own inspiration, it embodies the perfect balance of softness and presence, leaving a delicate, comforting, and unforgettable trail on the skin.

Discover a delicate and radiant fragrance experience with the Peach Blossom Body Splash Deodorant Cologne. Inspired by the softness of flowers and the natural sweetness of fruits, this fragrance unveils a feminine and elegant freshness from the very first application. Fruity peach notes blend with a light and sophisticated floral bouquet, creating a comforting, enveloping, and irresistibly fresh sensation. Perfect for those who love delicate, romantic fragrances with a modern touch. It captures the lightness of sunny days and the natural beauty of being yourself.

B-TOX RECONSTRUCTOR VIOLET BEAUTY BLOND is a thermo-activated compound, rich in vitamins and proteins, that promotes reconstruction and manageability of the hair. It restores lost nutrients, penetrates the hair fiber, rebuilds the inner layers of the strands, and aligns the cuticles for deep treatment. It repairs split ends by forming a protective shield, safeguarding blonde hair from daily damage and preventing premature fading of highlights. It provides intense shine, softness, eliminates frizz, and leaves the hair silky, shiny, with unmatched smoothness and a vibrant, platinum blonde tone. It helps maintain color and shine, as its benefits in hair care allow for extended time between touch-ups. With moisturizing and nourishing action, it keeps the hair well-treated while neutralizing unwanted tones, reducing the need for frequent color retouching and preserving the health of the hair fiber.

The Inoar Blends line was developed from a blend of botanical and vegan oils, specially formulated for dry hair. It combines coconut oil (rich in vitamin E and fatty acids), avocado oil (containing vitamins A, B, D, and amino acids), and argan oil (an antioxidant).

The Argan line is highly antioxidant and moisturizing, rich in vitamin E, and has the power to restore the hair's natural moisture while retaining it, keeping the strands hydrated. The result is intensely shiny hair with a soft, velvety touch.

When toxins, residues, or heavy metals accumulate in the hair fiber, they can prevent chemical treatments such as bleaching, coloring, or straightening from being effective. CCRP TURBO ACTIVATED CHARCOAL is perfect for detoxifying the hair, absorbing impurities, toxins, and product buildup, leaving the hair cleaner and healthier. In addition, it helps unclog hair follicles, stimulates healthy hair growth, and prevents issues such as excessive oiliness.

* Professional products. Requires special training! Intensive Protein Spray Coffee Premium Collagen Homna Tokyo acts as a facilitator for the alignment system, softening the hair fiber, thus allowing greater results due to flexibility, repair and hydration of the hair. In addition, it has thermo-active and thermo-protective action, performing mechanical and solar thermal protection, providing vitality and finishing to the hair. COMPLETE LINE ASSETS: Glycolic coffee extract, Collagen, wheat protein DIRECTIONS FOR USE: 1. With wet hair, apply a small portion of Coffee Premium Collagen Dilator Shampoo, massaging gently. Rinse and repeat the procedure. In the second wash, let the product act for 3 to 5 minutes. Rinse well without leaving product residue. 2. Apply Coffee Premium Collagen Intensive Protein Spray if necessary (for porous, damaged and fragile hair). Spray along the entire length of the hair and pause for 3 to 5 minutes. Rinse well. 3. Then dry the hair 100% and divide it into 4 parts. Apply the Coffee Premium Collagen Capillary Regenerating Gel strand by strand 1 cm away from the root. No break time is required. 4. Divide the hair again into 4 parts and start drying with the first section at the beginning of the application. Then flat iron thin strands until the strands are completely aligned. 5. Let the hair cool, rinse well with warm water until the product is completely removed. Remove excess water with a towel and spray the Intensive Coffee Premium Collagen Protein Spray. Let it act for 3 to 5 minutes, rinse and finish as desired. Note: The Coffee Premium Collagen Intensive Protein Spray can also be used as a thermal finisher. TIPS FOR THE HAIRDRESSER: Shake the product well so that the assets are homogeneous; - Remove as much excess product as possible with an extra-fine comb; - Always indicate the appropriate Honma Tokyo maintenance for each hair type and condition; - Honma Tokyo products have natural extracts, so there may be color variation in the base in each batch, as each product is unique; - Always flat iron very thin strands, as this allows for a more natural straightening and hair with perfect balance; - The step-by-step instructions for Honma Tokyo products were developed through research and tests carried out in our laboratory, so follow them correctly.

* Professional products. Requires special training! The Coffee Premium Collagen Homna Tokyo Dilator Shampoo prepares the hair, dilating the capillary cuticle and preserving the integrity of the strands due to the action of Glycolic Coffee Extract and Collagen. This factor helps in greater absorption of assets, increasing the alignment effect by up to 40%. The smoothing of the Coffee Premium Collagen Homna Tokyo Capillary Regenerator Gel is achieved by the exclusive action of the gelatinous collagen that acts directly on the hair fiber. Its lightweight base formula allows collagen, keratin and its actives to act intensely on the hair, reassociating the molecules and forming a protective and flexible film on the hair fiber. The moment it receives the heat source, it promotes a smooth, malleable and long-lasting structure.

INOAR Doctor Reconstruction Mask deposits keratin, proteins, amino acids, and minerals in the hair, which are essential components for the physical structure of the hair. Doctor Reconstruction Mask treats the outer layers of the hair that is responsible for the shine, smoothness, and natural hair balance. How to use:  After shampooing, wipe off excess water with a towel before applying the hair mask. Distribute the product in the palm of your hand. Then apply it to the length and ends of the hair. Spread evenly across the strands, strand by strand. Leave on for 5 to 10 minutes and then rinse well. INGREDIENTS:  Aqua, Cetearyl Alcohol, Behentrimonium Methosulfate, Polysorbate 60, Parfum, Quaternium-16, Butyloctanol, Undeceth-11, Undeceth-5, Glycine Soja Oil, Wheat Amino Acids, Corn Gluten Amino Acids, Hydrolyzed Wheat Protein, Hydrolyzed Soy Protein, Avena Sativa (Oat) Meal Extract, Phenoxyethanol, Cetrimonium Chloride, Stearamidopropyl Dimethylamine, Macadamia Ternifolia Seed Extract, Triticum Vulgare Germ Oil, Triticum Vulgare Germ Extract, Valine, Tocopheryl Acetate, Citric Acid, Proline, Panthenol, Arginine, Glutamic Acid

Hair Ligths has exclusive technology that does not slip and it allows a perfect adherence for an impeccable whitening. In addition to the perfect whitening benefits, it is made from sustainable, aluminum-free paper. Size: 11,5 x 28 cm