Salon Professional (75)

Brae presents the most anticipated launch of recent times: the Essential 1L shampoo, ideal for ensuring a complete home care treatment routine. Developed especially to deeply repair damaged and opaque hair, the Essential line promotes progressive hydration and offers protection against thermal and daily aggressions. If you want healthy, revitalized and full of life hair, Essential shampoo is the perfect choice, as it gently cleanses the strands, promoting softness and hydration.

Helps repair damage from coloring and bleaching. Multiplies, rebuilds and bonds to eliminate breakage. For best results use twice a week. By using twice a week, it seals the hair bonds recovery process and ensures maximum beauty, luminosity and integrity for the hair that always aims for a gorgeous look.

Extreme Repair Shampoo 1L Sulfate Free is suitable for damaged hair, it gently cleanses, moisturizes and restores the hair. The Extreme repair shampoo is a perfect solution to recover your damaged hair. Features restoration and intense shine to the hair.

Brae's Glow Shine Shampoo is the ideal solution for those who want radiant, shiny hair. Its innovative formula gently cleanses the strands while nourishing and restoring the hair's intense shine. With high-performance active ingredients, it acts from the surface to the deepest layer of the fiber, ensuring disciplined, frizz-free strands.

The Soul Colour is developed for protection and maintenance of coloured hair, with simple benefits anti - fading of the hair providing durability and brightness colour. Prevents of the appearance of the grey hairs and impeding the loss of melanin. Moisturises and untangles, developed especially for coloured or streaked hair. It helps in protection and leaves your hair brighter, shiner and smoother.

BLONDE REPAIR Shampoo: Regeneration and Strength for Bleached HairExperience the transformation of your bleached hair with Braé's BLONDE REPAIR Shampoo. Developed with an advanced formula and powerful hydrolyzed wheat protein and amino acid active ingredients, our shampoo offers gentle and effective cleaning, strengthening the hair fiber from root to tip. With its revitalizing action, it helps restore lost shine and vitality, providing a stunning, radiant look. Discover the secret to keeping your blonde flawless and resistant, free from external damage and impurities, with BLONDE REPAIR Shampoo.

The Soul Colour is developed for protection and maintenance of coloured hair, with simple benefits anti - fading of the hair providing durability and brightness colour. Prevents of the appearance of the grey hairs and impeding the loss of melanin. Moisturises and untangles, developed especially for coloured or streaked hair. It helps in protection and leaves your hair brighter, shiner and smoother.

Brazilian keratin blow dry for curly hair or hair that is prone to frizziness. Conditioning treatment with high alignment and volume reduction. Resulting you with hair that is easy to control. Leaves a soft and shiny finish.    

Brae's Glow Shine Conditioner is the secret to untangling your hair and restoring your hair's intense shine. Its nourishing formula, enriched with linseed and seaweed extract, gradually and prolongedly releases the essential components from the surface to the deepest layer of the hair fiber. The result is nourished, disciplined strands, with a radiant shine and no frizz.

Our Puring Gentle Cleansing Shampoo activates the scalp circulation, protects the strands from dryness and guarantees more hydration. Cleans scalp which promotes the growth of new healthy, strong hair.

The Extreme Treatment line was created with high Brazilian hair technology and has a perfect performance to meet the needs of professionals. In its formula there are noble active ingredients, rich in silk proteins and a mixture of amino acids. The Extreme Treatment Mask is an acid-based product that provides a deep internal restoration treatment, promoting the natural elasticity and resistance of the hair after any chemical procedure. It is composed of noble active ingredients, rich in antioxidant and moisturizing agents such as shea butter, keratin, ceramides and jaborandi. It also contains agents that balance the pH of the hair, which after its application provides a more hydrated structure, preparing the hair to receive a chemical treatment. It rebalances the potential of hydrogen (pH) to provide a deep replenishment in the lipid layer and all the nutrients that the hair needs.

GO CURLY Shampoo is a fundamental part of the complete line developed especially to meet the real needs of curly and wavy hair. With a balanced association of innovative high-performance ingredients, this shampoo provides deep and multifunctional action. Its formula was carefully created without the presence of sulfates, petrolatum and parabens, being classified as a Low Poo method. By using GO CURLY Shampoo, you provide your curls with a gentle and effective cleansing, preparing them to receive the benefits of the main active ingredients of this incredible line.

The Extreme Treatment line was created with high Brazilian hair technology and has a perfect performance to meet the needs of professionals. In its formula there are noble active ingredients, rich in silk proteins and a mixture of amino acids. It also contains agents that balance the pH of the hair, which after its application provides a more hydrated structure, preparing the hair to receive a chemical treatment. It rebalances the potential of hydrogen (pH) to provide a deep replenishment in the lipid layer and all the nutrients that the hair needs.

Much stronger and voluminous hair. Gorgeous Volume conditioner for fine and straight hair. Controls scalp oiliness and retains water, giving more body to the hair.

Introducing the Nanoplex Arginina™ Hair Straightening Keratin Protein 1L/1000ml (33.8 fl. oz), the ultimate solution for achieving flawless hair straightening results. Designed for professional hairstylists seeking exceptional performance, this protein treatment is the key to transforming all hair types, including natural blondes and those with bleached hair.  Formulated with our revolutionary Amino Fusion Technology and a unique blend of 10+ amino acids, this keratin protein delivers better-looking and long-lasting straightening effects. It goes beyond straightening, providing intense nourishment, promoting hair growth, and combating hair fall. Say goodbye to color changes or yellowish effects, thanks to the Anti-Yellow Technology and Violet Acid Color Shielding. This innovative formula offers superior hair color care, ensuring vibrant and lustrous results without compromising the integrity of the color.  Experience the transformative power of Nanoplex Arginina™ as it unlocks perfect straightening, nourishment, and color care. This protein treatment is suitable for all hair types, delivering exceptional results in terms of smoothness, straightness, nourishment, and color protection. Elevate your salon services and become the preferred choice of keratin straightening specialists worldwide with Nanoplex Arginina Hair Straightening Keratin Protein. Say hello to impeccable straightening, nourished locks, and satisfied clients who will keep coming back for more. 

CCRP ACTIVATED CARBON is a pre and post chemical treatment that provides the extraction of heavy metals from the hair, instant restoration and PH, preparing the threads for new chemical processes.

* Professional products. Requires special training! For natural, thick and resistant hair. Coffee Premium Keratin was specially designed for natural, thick and resistant hair. An innovative capillary reconstruction system, rich in proteins and amino acids. Its formula contains a perfect combination of glycolic coffee extract, honey extract, wheat protein and cationic polymers associated with keratin, which act intensely on the hair, reducing porosity, providing body and balance and a more uniform and aligned surface, in addition to hydrated and soft hair.

* Professional products. Requires special training! Ultra Shine Mask Coffee Premium Keratin Homna Tokyo is the third step that complements hair reconstruction and treatment and is responsible for the extreme shine at the end of the procedure. Indispensable step that stimulates smoothing performance, promoting intensive hydration and malleability due to its active ingredients that reinforce hydration. COMPLETE LINE ASSETS: Glycolic coffee extract, honey extract, wheat protein, Cationic polymers, Keratin. DIRECTIONS FOR USE: 1. After washing the hair with the Coffee Premium Keratin Anti-Residue Shampoo, dry it 100% and divide it into 4 parts. 2. Apply the Coffee Premium Keratin Intensive Reconstructive Mask strand by strand 1 cm away from the root, aligning the strands with a comb. Let it act for 20 minutes. 3. After the pause time, dry the hair 100% using a hairdryer. 4. Then flat iron thin strands, according to the temperature table. 5. Let it cool and rinse well with lukewarm water until the product is completely removed. 6. Thoroughly remove excess water with a towel and apply the Ultra Shine Coffee Premium Keratin Mask over the entire length of the hair, wrapping it in gloves. 7. Let it act for 5 to 10 minutes, rinse and finish as desired. TIPS FOR THE HAIRDRESSER: Shake the product well so that the assets are homogeneous; - After the 20 or 40 minute break (depending on the product), remove as much excess product as possible with an extra-fine comb; - Always indicate the appropriate Honma Tokyo maintenance for each hair type and condition; - Honma Tokyo products have natural extracts, so there may be color variation in the base in each batch, as each product is unique; - Always flat iron very thin strands, as this allows for a more natural straightening and hair with perfect balance; - The step-by-step instructions for Honma Tokyo products were developed through research and tests carried out in our laboratory, so follow them correctly.

With Black Love Robson Peluquero straightening you can directly straighten and tone blonde hair and highlights. The Black Love straightening formulation does not contain formaldehyde, it is made up of vegetable proteins with a nano-encapsulated technology that protects the hair and makes the results more lasting.

Introducing Silk Express™, the ultra-fast hair straightening solution designed for professional hairdressers. Our top-performing product combines organic tannins and high-performance technology to provide unbeatable smoothing results in a world-record pause time of just 10 to 20 minutes. Our Taninoplastia Tanino Fusion™ Technology utilizes tannin-enriched actives to fix keratin and protein in hair strands, resulting in a smoother, shinier and more manageable appearance.  Silk Express™ is formaldehyde-free and safe to use on all hair types without causing damage or changing color. Whether you have blonde, bleached, damaged, or textured hair, you can trust Silk Express to deliver the smooth and shiny results your clients desire. Upgrade your salon's hair straightening capabilities with Silk Express™ and impress your clients with its unbeatable speed and effectiveness. Don't settle for traditional straightening treatments that take up to an hour – switch to Silk Express™, the ultimate Brazilian hair straightening protein, and save time without sacrificing quality. 

Burix One is a product aimed at Hair Restructuring techniques whose main objective is to align the hair and revitalize the damaged hair fiber. Developed with a 100% organic and vegan formula, the product strengthens the strands and seals the cuticles, providing a healthy, soft and long-lasting smooth. Burix One is a product for professional use recommended for anyone looking for a beneficial and safe alignment, as its technology is capable of preventing the main signs of dryness and repairing the damage suffered by the capillary structure. Its use is authorized for all types of yarn, including chemically treated ones or those undergoing capillary transition. Benefits offered by Burix One: – Powerful and long-lasting smooth;– Deep hydration and soft touch to the locks;– Extraordinary brightness;– Nutrition;– Reconstruction and retexturing of internal structures;– Replacement of keratin;– Antioxidant and rejuvenating action;– Repair of the main damages suffered by the wire;– Control of frizz and repair of split ends;– Easy and practical application.

Transform your hair with Cadiveu Brazilian Thermal Reconstruction, a salon-grade smoothing and repair treatment designed to restore, strengthen and deeply nourish damaged or frizzy hair. Formulated with Brazilian cocoa butter, keratin, and panthenol, this thermo-activated system rebuilds the hair fibre from the inside out—leaving hair silky-smooth, frizz-free, and brilliantly shiny for up to three months. Ideal for all hair types, including coloured or chemically treated hair. Key Benefits ✅ Instantly smooths and realigns hair cuticles✅ Reduces frizz and adds intense shine✅ Strengthens and reconstructs damaged hair✅ Long-lasting results (up to 3 months)✅ Safe for all hair types – including bleached, coloured, or highlighted hair How to Use (Professional Application) Wash hair with anti-residue shampoo and dry 80%. Divide hair into sections and apply the Thermal Reconstruction evenly. Blow-dry completely. Flat iron each section 7–10 times (190–230 °C). Rinse and finish with a deep conditioning mask for 3–10 minutes.

The Lizze Extreme Hair Dryer was designed exclusively for professionals, its lightness makes it a complete dryer, increasing hairdressers' gains and reducing exhaustion and pain by continuous effort.

Nanohall Plastia is a Brazilian protein with a Nano plastic capillary repair. Offers healthy and long-lasting molecular realignment to hair. Its technology is enriched with natural and technological ingredients responsible for renewing the damaged hair fiber and recovering the strength lost by the hair. Due to its moisturizing and filling action, Nanohall Plastia Prohall protects the hair fiber and prevents the cuticles from opening, retaining the treatment inside the hair. Action: While the hyaluronic acid acts directly in the intense hydration of the hair, the lactic acid enhances the treatment for the renewal, nutrition and capillary rejuvenation. In addition, the exclusive Bacaba oil, native from Amazon, with its high content of fatty acids, provides a lipid replacement, preventing the hair from drying out and treating them intensively. Benefits: ✓  Renews the hair fiber; ✓  Restores the strength of the hair; ✓  Moisturizing and filling action; ✓  Nutrition and hair rejuvenation; ✓  Intense hydration;